Fulcrum Reliability Systems
FULCRUM RELIABILITY SYSTEMS
Website Design & Development
Design and development of a scalable website for a fast-growing business that quickly needed a professional brand and presence for the large contracts it was negotiating and closing with global super brands.
FULCRUM RELIABILITY SYSTEMS
Logo & Brand Guide
The client had an existing logo concept they were happy with, but it's execution was lacking. It was recreated with a brand guide to control the company image during its fast expansion.
Quenelle Ice Cream
QUENELLE ICE CREAM
Brick & Mortar Website
The client needed a design that not only showcased their products, but also conveyed their fun spirit and unique creativity, as well as providing them with an easy CMS for updating their ever-changing sweet offerings.
QUENELLE ICE CREAM
Logo Enhancement
Without changing the existing branding, the brand logo was subtly rebuilt to handle some of the design’s initial rough execution, its pinch points, line contrast and to correct color values that had an unpleasant greenish cast.
IntelliQlik
INTELLIQLIK
Hybrid Branding
IntelliQlik was purchased and absorbed into GSE Solutions, a publically-traded global enterprise in the energy industry. We had designed the IntellQlik brand, but now needed to blend the two brands.
INTELLIQLIK
Website Design
A completely fresh web presence was needed for the recently-acquired company, which needed to operate as a partnered but independent brand.
INTELLIQLIK
Trade Show & Printed Materials
Both IntelliQlik and GSE needed to make a big impression at the largest energy industry trade show,where major deals are made and reputations are formed or reshaped.
NUCLEAR UNIVERSITY
e-Learning System
A full-scale online learning and training management solution for the energy industry. Work included branding, concepting, architecting, naming, copywriting, wireframing, iconography, page layouts, navigation sets, modules, etc. This encompassed the front-end website, the e-learning and testing functions, as well as backend admin and user management, for trainers and students.
NUCLEAR UNIVERSITY
Iconography
The e-Learning solution needed a set of categorical icons for use in the system and for marketing purposes. Accreditation badges were created in addition to the vector-based sprite that included all of the system icons.
Various Brand Identities
Here is a showcase of brand identities we have developed for some of our clients' companies or products. Whether the form of a logo is best designed as an emblematic icon, a monogram, or a wordmark, we work with our clients to create unique, memorable, and professionally rendered brand identities.
Whole Family Naturals
WHOLE FAMILY NATURALS
Logo Design
A new health supplement product's branding that needed to look modern, without looking cold and mechanical, conveying trustworthiness in the health market.
WHOLE FAMILY NATURALS
Packaging Solution
In keeping with the new brand, the product's packaging solution needed to reflect the "best of old, best of new" with a bright, attention-getting look.
ClearCorrect
CLEARCORRECT
Doctor & Patient Sales Materials
As a new brand in the orthodontics industry, the client needed marketing materials that made their treatment program look trustworthy and fully-established right out of the gates, appealing to dental professionals as well as their patients.
CLEARCORRECT
Brand Identity
This new brand needed a professional identity that looked as if it had long been in the marketplace and could rival its main competitor.
CLEARCORRECT
Website Design
The client needed a forward-facing marketing website for both doctors and patients to learn about the program, as well as a backend admin area for orthodontists to manage their ongoing cases.
